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What is Social PR?
Social PR combines traditional PR methods with social media marketing. Social PR helps companies and individuals build their brand and develop thought leadership; engage customers, influencers, and...
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Five Questions Startups Should Ask Before Developing a Social PR Plan
The three elements of Social PR include media relations, self-initiated content and thought leadership. In the information age, startups, entrepreneurs and professional service companies can leverage...
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Social Selling for PR Professionals
My father is a salesperson at a software company based in Palo Alto. While sales runs in the family, I’ve always considered myself a marketer, though I’ve found that the line between sales and...
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